First impressions make a significant impact on a buyer's decision-making process! 

Once your home goes on the market, it becomes a product. Home Styling or Staging simply allows you to highlight the best of your home and de-emphasize its flaws. It's not about decorating, but actually turning your home into a model, to appeal to the broadest range of prospective buyers. The goal is to make people feel like they could live there, and the best way to do this is to "neutralize" the surroundings.

• Buyers will choose a house that touches them emotionally.
• The way you actually live in your house is not necessarily the way you want it to feel and look when it’s on the market.
• Negatives cause buyers to stop looking at what’s right with the house and start wondering what’s wrong.
• Most buyers form an opinion of your house within the first fifteen seconds!
• Many buyers have a difficult time seeing beyond “what is” to “what can be”.
• Careful staging can create a mental shift from thinking “house” to “home”.

   A few words about cleaning and repairing…

• If the house looks cared for cosmetically, buyers will naturally assume the owners have taken good care of the things they can’t see.
• An unclean house will cause buyers to disengage immediately, but a clean house speaks volumes!
• Top dollar demands top condition! Fix any repair items BEFORE you go on market.

Please contact me for specific tips, ideas, and an evaluation before you list your home for sale. 

Jackie Lillis

Realtor, Keller Williams Frisco Stars

(972) 898-4832

jackielg@kw.com